Wednesday, February 14, 2024

Uncompromising UX and Ecommerce design drives repeat visits and brand loyalty

Hyper Karting is a leading entertainment business, operating Sydney's premier location for go-karting, VR, and arcade amusement. Partnering with Comet in 2022, the company has undergone an impressive digital transformation encompassing marketing, ecommerce, sales, and operations.

Venue management through custom business applications

Operating the venue has never been easier at Hyper Karting, thanks to custom-built applications integrating bookings, marketing, race results and customer data. Venue staff check in customers, gather racing consent, and deliver the world-class experience Hyper Karting is becoming known for all using a suite of tools custom-developed by Comet CX.

Hyper Karting's Managing Director, Andrew Richardson, said of the engagement with Comet:

"The Comet team have been nothing short of incredible in their steadfast commitment to creating the kind of experience our customers want to tell their friends about, and that keeps them coming back. Our engagement with Comet runs deep and touches all parts of our digital ecosystem. Their expertise and continued support are integral parts of our operations."